Copywriting and content writing are related but different types of writing.
Copywriting is all about creating persuasive content that drives action and sales. It’s used to make people buy stuff, sign up, or take some other kind of action. You’ll see it in ads, emails, websites and sales pages.
Content writing, on the other hand, is about creating informative, educational, or entertaining content that adds value to the reader’s life. This type of writing is all about making things interesting and easy to understand. You’ll find it in blogs, articles, and social media posts.
So, while copywriting is more about selling, content writing is more about educating and entertaining.