E-COMMERCE COPYWRITING SERVICES
E-commerce copywriting to make your offerings irresistible.
Spread the word on your products and services whilst generating sales. With our professional e-commerce copywriting services, you can expect to see your offerings shining in a brand-new light, with brand-new results. Let our team of experienced writers take your business to another level.
High-quality e-commerce writing by experts.
When e-commerce writing is done by expert writers, it’s hard to ignore the differences it makes to your sales. A well-crafted e-commerce listing or product description can be the difference between making or breaking a sale, so why risk it? Our writing services can put your products on the pedestal they deserve.
Our promise? E-commerce writing that does the heavy lifting, so you don’t have to. Words that shine on a screen and tantalise users. Words that tell your story, your way. Our team of writers cover a vast area of expertise, helping niche business owners present to the masses. We want to help you attract new customers and make the loyal ones glad they stayed; it’s that simple.
Here’s why you shouldn’t ignore the power of excellent e-commerce copywriting:
There are saturated markets as far as the eye can see, and you’ve got to do something to stand out from the crowd. High-quality e-commerce copywriting helps you capture a customer’s attention and maintain their interest until the point of sale.
A knowledgeable business is a trustworthy one. If you can demonstrate that you know your products like the back of your hand, customers are going to trust you. Once you’ve got trust, you’ll see an increase in customer loyalty.
If you’re turning heads, you’re increasing traffic to your product descriptions and pages. If people like what they read, they’re going to complete their website visit with a purchase.
SEO is crucial for an online business. Luckily for you, we’re experts in that as well. We’ll not only make your content shine, but it’ll work hard for you, too. We aim to make sure that your products stand out above the crowd in search engine results.
Good e-commerce copy is honest and thorough; we’ll say it how it is. We can create a precise image of your brand and offerings to avoid confusion, reduce returns, and foster loyalty among your customer base.
Award-winning experience
The best blog writers in the UK
D2C, B2B, e-comm and lead-gen experience
A full suite of SEO and data tools to gather insights
Unlimited revisions
One flat fee, no hidden costs
Fast turnaround
Custom content strategy powered by data
Fully managed service
Analytics, optimisation & quality control
So, why choose our e-commerce services?
Do you want to see increased traffic on your pages, more social media engagement, and ultimately, more sales on your offerings? The power of our e-commerce writing services knows no bounds. The aim of the game is to present your offerings in the best way possible, and, not only that, but make sure as many eyes as possible see them.
Our team of seasoned writers have a wealth of knowledge across a range of industries and disciplines. They know how to write content that speaks volumes and generates results.
But why else should you choose Empowered English? We’re glad you asked…
Take a look at our industry-leading approach.
Product descriptions that persuade
Our product descriptions will be SEO-led, packed with benefits, and suited to your brand’s voice. Wave goodbye to dry bullet points and say hello to pristine narratives.
Homepages, banners, and more
We’ll turn a trip to your website into a fully fledged customer journey. We’ll tell your brand’s story exactly as it’s meant to be said. By the end of the transaction, you’ll have one more loyal customer onboard.
Category pages that rank
Our search-optimised landing pages will guarantee traffic makes its way to your site and boosts the size of those baskets.
Amazon, Shopify, Etsy or your own CMS
No matter where you sell, our e-commerce team crafts copy that performs on every platform, time and time again.
How we elevate your offerings.
So, how do our e-commerce services work? Over the years, we’ve developed a comprehensive blueprint to help customers reach their full potential with us. Here are some of the key services we offer to help deliver great results every time.
Your brand has its own compelling story to tell; it’s just a matter of unlocking it. Our team can help you reimagine or reaffirm your brand’s image to increase engagement. We’ll research your market, curate your content based on your long-term goals and help you build from there.
Using our team of SEO and marketing specialists, we’ll dive in to get a deeper understanding of how your buyers like to spend their money, and, of course, how we can get ahead of the curve and outperform the competition.
Get ready to see your online presence overhauled. We’ll refine your product pages, banners, social media listings, and category pages to drive clicks, engagement, and conversion rates through the roof.
You receive all of the above, along with us managing the upload process for you. Whilst some agencies will spend hours going back and forth with edits and revisions, all you have to do here is say the word and let us get to work.
Skyrocket your e-commerce success with us.
Ready to take the next step? You don’t have to take our word for it. We also have some excellent client wins to showcase, having transformed over 50 companies with our bespoke writing services.
We’re all about seeing data that backs up our efforts: a client came to us seeking a data-informed content strategy that’d increase website traffic and convert visitors into customers. In just 6 months, we were able to achieve:
A 64.4077% increase in monthly blog visitors
Bounce rate went from 52% to 39%
Ranked on the first page of Google for 26 keywords (including the top 3 for 8 key terms)
Secured 4 featured snippets for FAQs and ‘What is xxx’ search terms
Brands that trust us to tell their story.
Conversions on tap with our services.
SEO Content Writing
We write SEO-optimized content that drives qualified traffic to your website to boost your brand authority.
Blog Writing
We create killer blog posts that keep readers glued to the screen and coming back for more.
Website Content
Drive action with our clear, concise, and SEO-friendly website content that gets you noticed.
Thought Leadership
Be a leader in your industry with insightful thought leadership content.
Whitepapers
We create high-quality white papers that showcase your expertise.
eBooks
Capture valuable leads and educate your audience with eBooks.
What our 5⭐️ e-commerce writing service covers.
So, what types of e-commerce writing do we have to offer?
Product pages
We aim to convert window shoppers into satisfied customers with copy that informs, persuades, and effectively showcases your products. Why undersell yourselves when you can have a copy that makes you proud to be offering your product?
Category pages
Having a good category page can be the difference between your site ranking and being lost in the nether; these pages are full of SEO potential. We’ll create a copy that hits all the right keywords, guiding your customers effortlessly through your offerings, boosting organic traffic, and encouraging exploration.
Landing pages
From classic launch pages to seasonal promotions, we’ll craft copy that captures attention and delivers results. We’ll understand your customers’ journey inside and out, making their experience on your site memorable and enjoyable from start to finish.
Email and retargeting copy
We’ll create loyal customer bases and make your campaigns exceed expectations with emails that are actually readable, engaging and converting. We’ll cover things like welcome emails, cart abandonment messages and limited-time promotions to keep your brand on people’s minds.
E-commerce SEO copywriting services
In the modern day, excellent copy can’t just read well; it has to rank well too. We’ll carefully curate your pages to help organic traffic flow smoothly to your checkout page.
Amazon copywriting services
Everyone knows that Amazon is a busy marketplace, but we’ve got the right tools to help your offerings stand out above the crowd. We’ll curate optimised titles, snappy bullet points, and tantalising descriptions to help your products stand out head and shoulders above competitors.
App store and product launch copy
If you’re launching a new app, service or product, we can write punchy, benefit-led copy for your listings that’ll turn heads, create a buzz and spark downloads.
Ready to bring your products to life?
If you’re looking to partner your amazing offerings with a copy that looks the part and works hard for you, we’re just a few clicks away.
Read our awesome reviews.
We do amazing work and the reviews from our fantastic clients reflect this.
Mar 12, 2024
Very knowledgeable, flexible and meticulous service
It has been a pleasure working with Holly @Empowered English in the last few years. She is very easy to work with, adapts quickly to changing business needs and requests, works with us flexibly with variable timelines.
Archana
Mar 13, 2024
It is a pleasure to work with Holly and…
It's been over two years I have been working with Holly regularly. After working on more than ten different niches, I can confidently say she is the best content writer I have worked with for sure.
Luka Tskhadadze
Mar 12, 2024
I love working with Empowered English
I've been working with Empowered English since 2020/2021 and I LOVE working with them. They are intelligent, adaptable, and work as an extension of your team. 10/10 recommend.
Natalie
Mar 13, 2024
Brought my brand vision to life
Holly and her team were fantastic to work with from start to finish. They really understood the vision of my brand and were able to put our mission and offerings into the words that I had struggled to find.
Kandice
Mar 6, 2024
Awesome Copywriters
We have been working with Holly and the Empowered English team for over a year, and thanks to their work we have seen huge benefits across our online brand presence.
James Mackenzie
Feb 12, 2024
I have worked with Holly for the last 3…
She has helped me with writing content and posts for Linkedin and an ebook with follow up emails, her writing is excellent, she grasped exactly what I needed and delivered on time and on budget.
Emma
Feb 28, 2024
Excellent Communication and Output
Excellent communication, keeping me up to date with the work being completed and remaining transparent throughout the project. Work completed was of a high standard and delivered promptly.
Miss Daisy-Ann Francis
Frequently asked questions.
Everything from keyword-optimised product descriptions and category pages to landing pages, email marketing content, and Amazon listings. We also offer blog articles and brand storytelling to support your wider marketing strategy.
Yes. Our SEO experts run keyword research before we write a single word. We analyse relevant keywords and competitor data to make certain that your content appears in search engine results pages.
Yes, absolutely. We regularly work with large e-commerce businesses and can scale content production to match the size of your store. It can be ten products or ten thousand, we’ve got the team and process to manage content efficiently.
Absolutely. Category pages are a key part of content writing for ecommerce SEO. We write content that helps users navigate your site and improves how those pages rank on search engine results pages.
Yes! Every client is assigned a dedicated account manager to guarantee smooth communication and that the project runs to schedule. You’ll always have one point of contact, so there’s no need to chase or experience confusion. We get to know you and treat every project as if it were our own.
Yes, we do. Our Amazon copywriting services include keyword-rich titles, bullet points, product listings and backend terms, all optimised to boost visibility and increase sales on Amazon.
Your brand voice is central to everything we write, so we’ll adopt it and make sure that all content uses it to boost brand recognition. It doesn’t matter if you’ve got detailed brand guidelines or just a few examples of tone, we’ll match your style across every channel.