EMAIL COPYWRITING SERVICES
Wow your customers, grow your sales and accelerate your growth – one inbox at a time
Discover how effective email copy is when you work with the UK’s leading specialist email copywriting agency, and watch your conversions grow through the roof. Ready to go?
Email copywriting to revolutionise your sales
Wait until you find out what professional email copywriting will do for your bottom line. Build loyalty from your target audience, strengthen your brand voice and guide customers down the sales funnel. Add a tailor-made email marketing strategy to your arsenal and watch your conversions skyrocket.
Partnering with a specialist email marketing agency like Empowered English means you get access to award-winning writers who’ll craft as many effective email copywriting strategies as it takes to capture attention and build your leads.
Effective email copy is one of the most cost-efficient and powerful marketing strategies. Using data-led research, we build every email marketing campaign for performance – from the subject lines to grab attention to the landing page for users to click through to.
So… what are the advantages of adding a dedicated email copywriter to your strategy?
For a start, you’re reaching your audience directly, so you fully capture your reader’s attention. You’ll be sending relevant details about your business right to your audience’s inbox, building a personalised channel of information and appealing to them personally. Start with an email subject line that grabs their attention, and carry on with body copy that converts and captivates your audience.
A successful email campaign makes for one of the most cost-effective marketing strategies out there. Without needing costly ad spend or other fees, we’ll deliver an impressive ROI that grows customers and conversions alike. Plus, we work on one flat fee, so there aren’t any hidden costs – we really are the most efficient copywriting agency out there.
Because we’re guiding users right through the sales funnel, you’ll find that email copywriting delivers high quality leads that actually convert. We’ll write email marketing copy that hooks users from initial interest through to purchase, with every bit of copy (call to action buttons, subject lines, body copy) all geared for performance.
As email open rates increase, so will customer loyalty. Great email copy boosts brand sentiment and takes advantage of a captive audience to push your company’s message – guaranteeing a more engaged customer set and bringing in those all-important sales.
You’ll work with a dedicated email copywriter at Empowered English, but we’ll do more than just writing emails. Cross-marketing – with a specific call to action linking to a supporting blog post, or with messaging that reflects your social media profiles – is a great way to engage your audience across the internet.
The best blog writers in the UK
Fully managed service
D2C, B2B, e-comm and lead-gen experience
A full suite of SEO and data tools to gather insights
Fast turnaround
Custom content strategy powered by data
One flat fee, no hidden costs
Award-winning experience
Unlimited revisions
Analytics, optimisation & quality control
Why choose Empowered English for email content marketing?
Want marketing emails that actually convince users to click through and improve your conversion rate? Makes sense – sales, growth and performance are all key components of any marketing strategy, so you shouldn’t be wasting your time on marketing emails that end up being sent straight to spam or instantly deleted. Enter Empowered English.
Our approach to email copywriting is simple – we work on the entire campaign and ensure that every line is built to push performance. That might mean split testing two subject lines or A/B testing potential customer journeys to understand how to improve email performance even further. It means addressing customer pain points while also writing an interesting and intriguing email subject line that hooks them as soon as it pops up.
Here are just a few of the things to expect when you work with the UK’s top email content writing agency…
- Flat fee for your email marketing strategy
- The best email copywriter team in the UK
- Decades of experience in B2B and D2C email marketing
- Industry-leading analytics tools for research and optimisation
- Free, unlimited revisions
- No hidden costs
- Super fast turnaround
- Fully managed service
- Campaign analytics and performance optimisation
How our cutting-edge approach is changing the game
There’s a reason we’re trusted by over 50 other business owners and stakeholders around the world. Our copy converts, grows customer bases and boosts sales – so it makes sense that our approach is a cut above the bog standard email copywriting tips many marketers offer.
Discover what makes us different and get a glimpse of how your next successful email campaign will pan out:
Copy that cuts through the noise
Don’t waste your time sending out emails that are doomed to be deleted as soon as they land. We’ve all been there – inbox inundated with the same old meaningless messages, with a boring email subject line, vague body copy and pointless calls to action.
Work with us and do something different to get ahead of your competitors. We specialise in emails that get interaction, drive clicks and ultimately lead to conversions. Every campaign we work on delivers results, fast.
Email marketing powered by data
At Empowered English, we’ve got a powerhouse in our corner – and we don’t just mean our team of award-winning writers and the UK’s best content marketing agency approach. We’ve built a stack of tech and analytics tools that allow us to get further into the data to analyse performance.
So you don’t just get a well-written email message. You get a full email strategy targeting the right action words, data point and audience segments based on our extensive research and a bucket full of conversions to boot.
Optimisation for non-stop performance
As well as creating a compelling and targeted email body, we’ll think about how the overall copy works with UX, CRO and design too. We write emails that work with mobile devices and desktop browsers alike, and factor in components like optimised preview text to maximise every chance for a conversion.
For retained customers we also offer advanced performance review and analytics – meaning we monitor email performance to make tweaks and improvements over time, so those conversions never stop rolling in.
Brands that trust us to tell their story.
Sales through the roof with our services
Newsletters
Stay connected and drive engagement with expertly written emails that promote conversions with a conversational tone that fosters loyalty with your audience.
Sales emails
The money makers. We write optimised emails to bring the customers in and help push your turnover through the roof.
Onboarding sequences
We bring customers in and keep them there! Let your audience know who you are, what you’re about and everything they need to know.
Re-engagement emails
Watch email open rates soar with emails designed to re-engage lapsed customers and spark new sales. Action words and engaging messages guaranteed to entice your audience back to you.
Seasonal check-ins
Perhaps it’s a big sale announcement or simply a holiday reminder from the team. Whatever it is, staying top of mind for your customers is a key element of growing your brand.
Transaction updates
Keep buyers up to date with every step of their purchase or transaction. From an automated email or a response to a query, we write informative and helpful content that reassures your customers that they’re in the right place.
Exceptional email results that speak for themselves
Learn what makes Empowered English the best email copywriting service in the UK. We’ve worked with dozens of clients and delivered increased sales, amplified engagement and better-than-ever growth. That’s because we know what gets results.
Driving clicks and growing conversions is what we do, and our process works. There’s a reason we’re trusted by clients around the world with email campaign work, landing page copy and more. Want to join our list of 50+ success stories?
Here’s working with the best team looks like
Data and industry-leading insights
We’re more than just words. We write email marketing copy that converts, powered by insights about your target audience, business, industry and more. We invest in tools and platforms that give us all the data we need to make sure your emails land in inboxes that are ready to convert.
Free consultation
If you want to give us a call to let us know more about you, we’re here. If you just want us to get cracking on subject lines and email body copy straight away to save time, we’re ready. Our free consultation means there’s no stress or hidden costs for you, and we’ll just get working as an extension of your team as soon as you need us to.
Expert email writing
From the initial email subject line to the body copy, captions and CTAs, we’ll work our magic. Our team is packed with the best writers in the business, so you’ll get an email campaign that will inspire customers and power those conversions. You get a fast turnaround, excellent copy and loads of engaged customers – what’s not to love?
Get started with the best email copywriting today
Drop us a message or book in a call to chat – however you want to get in touch, we’re ready to get started on the next step in growing your strategy.
Read our awesome reviews.
We do amazing work and the reviews from our fantastic clients reflect this.
Mar 12, 2024
Very knowledgeable, flexible and meticulous service
It has been a pleasure working with Holly @Empowered English in the last few years. She is very easy to work with, adapts quickly to changing business needs and requests, works with us flexibly with variable timelines.
Archana
Mar 13, 2024
It is a pleasure to work with Holly and…
It's been over two years I have been working with Holly regularly. After working on more than ten different niches, I can confidently say she is the best content writer I have worked with for sure.
Luka Tskhadadze
Mar 12, 2024
I love working with Empowered English
I've been working with Empowered English since 2020/2021 and I LOVE working with them. They are intelligent, adaptable, and work as an extension of your team. 10/10 recommend.
Natalie
Mar 13, 2024
Brought my brand vision to life
Holly and her team were fantastic to work with from start to finish. They really understood the vision of my brand and were able to put our mission and offerings into the words that I had struggled to find.
Kandice
Mar 6, 2024
Awesome Copywriters
We have been working with Holly and the Empowered English team for over a year, and thanks to their work we have seen huge benefits across our online brand presence.
James Mackenzie
Feb 12, 2024
I have worked with Holly for the last 3…
She has helped me with writing content and posts for Linkedin and an ebook with follow up emails, her writing is excellent, she grasped exactly what I needed and delivered on time and on budget.
Emma
Feb 28, 2024
Excellent Communication and Output
Excellent communication, keeping me up to date with the work being completed and remaining transparent throughout the project. Work completed was of a high standard and delivered promptly.
Miss Daisy-Ann Francis
Frequently asked questions.
We offer a completely bespoke and dynamic range of email copywriting services, tailored to your business. These include sales emails to drive conversions, engaging newsletters to keep your audience informed, welcome email sequences to create strong first impressions, marketing blasts for product launches, onboarding emails to guide new users, promotional campaigns to boost sales, and re-engagement emails to win back inactive subscribers.
We’ve got the best copywriting team in the UK, with unbeatable experience across a huge range of sectors and industries. Our email copywriter team has worked with clients across multiple e-commerce and lead gen verticals, so we guarantee you’ll be matched with the perfect writer for your brand voice and offering. Plus, our leading approach to data research means every email message is performance-focussed and designed to appeal to your niche.
One of the many benefits of working with an award-winning team like ours is that we operate as an extension of your business. Our email copywriters conduct in-depth research (into your brand voice, audience and existing content). So your email marketing campaign will sound like you, but with added conversion points and data insights.
To ensure your emails reflect your unique brand voice, we conduct in-depth research into your business, audience, and existing content. We’ll analyse your brand’s tone and style, review any provided guidelines, and collaborate closely with you to create consistent and authentic messaging that builds trust with your readers.
For many of our clients, we offer a range of analytics to measure success using key performance indicators (KPIs). These include open rates, click-through rates, conversion rates, and overall campaign ROI. These metrics help us evaluate performance and identify opportunities for improvement. We can also collaborate with you to test and refine email elements through A/B testing – like subject lines and CTAs for optimal results.
Yes, our experienced team specialises in writing persuasive and professional cold emails. Our approach ensures that your outreach emails grab your audience, build rapport, and clearly communicate value, all while avoiding a spammy or generic tone. Meaningful connections with potential clients, one effective email at a time!
Because everything we do is bespoke, timelines vary depending on the scope and complexity of your project. Typically, we deliver email copy within a specific timeframe according to how large the campaign is, or how many emails we need to produce. For larger projects or email sequences, we will provide a detailed timeline upfront, and also accommodate urgent turnarounds.
Absolutely! We provide email audits and optimisation services to improve the performance of your current email campaigns. This includes refining subject lines, improving content structure, enhancing clarity and tone, and ensuring your call to actions are compelling and actionable. Let us take your emails from good to great!
Put simply, we’re the UK’s leading copywriting agency for a reason. Our team includes some of the top writers in the UK, and our email copywriter services deliver conversion-focussed content that goes beyond catchy subject line sets and standard email platform templates. We’ll analyse your existing email content, other channels, audience habits and industry data before we start writing, so every email is designed to sell.
We’re a full service copy agency, so we’ll handle everything. We ensure that our email copy fits seamlessly into your preferred email marketing platform, e.g. Mailchimp, HubSpot, Klaviyo, or another tool. If needed, we’ll also provide guidance on uploading, segmenting, and scheduling emails for your campaigns.
We’re a full service copywriting agency – and the best one in the UK at that. So, expect a complete set of content and email marketing services, including blog post writing, ad copy, landing page content, strategy management, social media copy and more. Whatever you need to say, we’ll help you find the best possible words.